30 october 2017

KIDS' FASHION DAYS BFW SS18

Kids Fashion Days is an autonomous part of BFW timetable, which combines fashion shows of children's clothes. In the season of SS18 the leading national manufacturers of clothes and designers, footwear and accessories for children showed their collections on the podium.

On October 25, the children's days were opened at Belarus Fashion Week. Anastasia Falkovich presented SERENA collection with the support of the Russian brand Batistini; Danaya; ODO Panda; Lidia Barinova; Angie Etolies; Alexander Kashpey with a collection of piece things "Life and Freedom"; Margo style with their "French holidays"; young brand of author's clothing Shirokova with the collection "Walking along the forest path"; +Kotta+ with the "With the tales of the dark forest". Despite the variety of models and different stylistic trends, all the designers used high quality raw materials, developed the most comfortable forms of clothing, taking into account the age and lifestyle of their potential customers.

 

The second day within Kids' Fashion Days was very dynamic: NAVY; Mondyiy domik with a wide range of ready-made clothes, shoes for children from 1 to 16 years from Europe; Totallook, St. Petersburg brand Leya.me, the fashion house "Dolce Vita", Ella Kulieva, CRYSTAL NYMPH, Kutsepova, ARTMODA, Julia Radova, MUGAKO, Ljubna.

 

Brands participating in the development of collections took care of different age groups and created stylish images for both, kids and teenagers. And if for the first ones the key decisions in choosing clothes are taken together with the parents, the latter already have their own idea of the beautiful, follow the trends and make their own choice. Well, parents do not have to worry, because their children will choose the best from the best - for this the designers have done a great job. Due to the fact that the main audience and participants in the shows - children, organizers and designers had to adjust the staging of the defile. Various elements of the show, theatrical and costume performances helped to keep attention. For the first time the Fashion Week was visited by the famous Bonstiks, which could not but cause admiration of the children and the emotion of their parents.

At the festival of children's fashion, in addition to the entertainment goal, there is also a charity. Each year, every Belarus Fashion Week visitor, within the project, when buying a ticket for the event, reaches a hand to those who really need help. This year, thanks to your help, we collected more than 2000 BYN for children from the NGO "BelAPDIiMI".

 

Moreover, the children from the association were able to become themselves involved in fashion, creating a special T-shirts together with the school of illustration Fantasy Room, which could be purchased by everyone who wished directly on the site of the Fashion Week for a symbolic price.

The event annually gathers mass-media, investors, representatives of diplomatic missions, bloggers and media personalities. A bright addition to the main program of children's shows were interactive zones and animators, which turned Kids' Fashion Days into a bright show for children and their parents!

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Press-center of Belarus Fashion Week, PR and communications agency "Open Podium".




  • GQ
Republican public organization
«Belarus Fashion Council»

Agency of PR and communications
«Open podium»
NIP 490853075