SHOW ROOM BFW

In contrast to the previous season, this time Showroom BFW (Belarus Fashion Week by Marko season FW 2012/13) became the joint activity of two creative groups – BFW Organizing Committee (in the persons of clothes, footwear and accessories designers) and Open Skaf group (a “cultural” flea market). This exact combination helped to cover a larger target audience by presenting different kinds of fashion.

During two days Open Skaf Boutique – an unusual designer clothing market, where one is able to find the garments by young designers – and food court Open Skaf welcomed the visitors of this market. The participants traditionally brought all kinds of interesting and vintage things to their corners, so everybody could find something to their taste.

At the main hall of Belarus Fashion Week by Marko, «SHOWROOM BFW» took the form of a 4-day sales exhibition of designer clothes, accessories and footwear (brands "Marko", "Bravo", "Lasar Panaskin", Tinatin Magalashvili and shoes-cafe "Madonna", etc.)

For designers this project «SHOWROOM BFW» is a unique chance to present and sell their creations, as well as to communicate with their prospective customers and to get acquainted with their suggestions and preferences. Designers have had an opportunity to acquire new professional contacts for further cooperation and development.

Coordinator of Showroom BFW Alexey Dedulin opendefile@bfw.by